Pay-per-click advertising (PPC) is the most effective and measurable way to get the clients you want to come directly to you! When you bid for keywords that your target audience is using to find the legal services you offer on major search engines like Google or Bing, you can ensure that your ads will show at the top of the results pages. You only pay when users click on your ads and are taken to your landing page, so PPC is a guaranteed return on investment that gives you the data you need to optimize and helps you connect with potential clients at the exact times that they need your help! PPC is simple in theory, but it is not “easy” in practice - proper management of your campaigns requires extensive experience and knowledge. Empirical360 has managed hundreds of Google & Bing Ads accounts and generated thousands of leads and millions of dollars in revenue for our clients. Because we have met certain spend, performance, experience, skill, and education criteria, Google’s Premier Partner program has recognized us as belonging to the top 3% of marketing agencies worldwide. We are experts at paid search advertising for lawyers!
Contact UsEmpirical360 has extensive experience designing landing pages and website pages for lawyers. We know what elements your pages need to be effective - clear calls to action, engaging headlines, quality images, fast loading speeds, credibility boosters, and more. Everything we do at Empirical360 is data driven, meaning that we have tested our layouts before and are confident in the results they will deliver; we continue to test and improve website page functionality throughout our entire time working together!
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